AI is Already Being Used Across Your Network. Nobody at HQ Approved It.

I'm giving away one custom AI Brand Playbook for Franchise Standards — the same strategic work I price at $10,000+ — to one franchise HQ at Springboard. Free. One winner, one-minute entry.

A clear, structured picture of what's actually happening with AI at the location level

One clear line: what's governed nationally, what's franchisee discretion

Approved tools, brand voice guardrails, and a plan for reviewing and rolling this out across every location

Here’s what happening across your network right now

A location is using ChatGPT to write customer-facing content you've never seen.

Someone is pasting customer data into a public tool you've never approved.

Franchise systems haven't written an AI policy yet, and they don’t have a clear, structured picture of what's happening at the location level. This playbook builds one.

What You’re Winning

A clear, structured picture of what's actually happening with AI at the location level

1

One clear standard for what's governed nationally versus left to franchisee discretion

2

Approved tools and use cases, tiered by role — no guessing, no blanket bans

3

AI-assisted content that sounds like your brand, grounded in a brand voice standard built specifically for your system

4

A review and escalation path, so nothing customer-facing ships without the right eyes on it

5

A rollout plan for introducing this network-wide, down to every individual location

6

Enter to win ->

How the Giveaway Works

Enter your info

1

Takes about 30 seconds. That's the whole ask.

One winner, drawn from Springboard entries

2

Takes about 30 seconds. That's the whole ask.

Announced on LinkedIn in two weeks

3

Takes about 30 seconds. That's the whole ask.

Built From Patterns Seen Across 15+ Franchise Systems

Image of Alex Russo, Owner of Alex the CMO

Alexandra Russo has spent 13+ years in strategic communications, working as a fractional CMO to 15+ franchise brands — building brand systems, marketing teams, and network-wide programs from scratch. She's seen the same brand-risk patterns surface again and again across those systems, long before AI entered the picture. This playbook is where that pattern recognition meets a clear, buildable standard for AI specifically.

Don't Leave Springboard Without Entering

One winner, one-minute entry. The alternative is finding out the hard way what's already happening in your network.

Winner announced on LinkedIn. No purchase necessary.