Privacy policy.
This Privacy Policy describes how Alex the CMO ("we," "us," or "our") collects, uses, and discloses your information when you visit and use our Squarespace website located at www.alexthecom.com (the "Site").
1. Information We Collect
We collect information in a few ways:
Information You Provide Directly: When you interact with our Site, you may provide us with personal information directly. This includes, but isn't limited to:
Contact Information: Such as your name, email address, and phone number when you fill out a contact form, subscribe to a newsletter, or make an inquiry.
Order Information: If you make a purchase through our Site, we collect information necessary to process your order, which may include shipping address and payment details (though actual payment processing is handled by third-party payment processors like Stripe or PayPal, and we do not directly store your full credit card information).
Communications: Any information you provide when you communicate with us via email, live chat, or other means.
Information Collected Automatically (via Squarespace and Cookies): Like most websites, our Site, being built on Squarespace, automatically collects certain information about your device and Browse activity through cookies and similar technologies. This may include:
Device Information: Your IP address, browser type, operating system, and unique device identifiers.
Usage Information: Pages you view, links you click, the time and date of your visit, and referring URLs.
Location Information: General location information derived from your IP address.
Squarespace uses these technologies to help us understand how visitors use our Site and to improve its functionality. You can learn more about Squarespace's use of cookies by visiting their cookie policy (you can often find a link to it in their general privacy policy).
Information from Third Parties: We may receive information about you from third-party services that are integrated with our Site, such as analytics providers (e.g., Google Analytics) or social media platforms, if you interact with them through our Site.
2. How We Use Your Information
We use the information we collect for various purposes, including to:
Provide and Maintain the Site: Operate, maintain, and improve the functionality of our website.
Communicate with You: Respond to your inquiries, send you newsletters or marketing communications you've subscribed to, and provide customer support.
Process Transactions: Fulfill orders and process payments for products or services purchased through the Site.
Improve User Experience: Understand how users interact with our Site to enhance its design, content, and features.
For Marketing and Advertising: With your consent where required by law, to send you promotional materials and display relevant advertisements.
Comply with Legal Obligations: Meet legal and regulatory requirements, resolve disputes, and enforce our agreements.
Prevent Fraud and Enhance Security: Protect against fraudulent or illegal activity and ensure the security of our Site.
3. How We Share Your Information
We may share your information with third parties in the following circumstances:
Service Providers: We share information with third-party vendors, consultants, and other service providers who perform services on our behalf, such as payment processing, website hosting, analytics, email delivery, and customer support. These service providers are obligated to protect your information and use it only for the purposes for which it was disclosed.
Squarespace: As our website platform, Squarespace collects and processes data on our behalf as described in their own privacy policy.
Legal Compliance and Protection: We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend our rights or property, (iii) act in urgent circumstances to protect the personal safety of users of the1 Site or the public, or (iv) protect against legal liability.
Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
With Your Consent: We may share your information with your consent or at your direction.
4. Your Choices and Rights
You have certain choices regarding your information:
Cookies: Most web browsers are set to accept cookies by default. You can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Site.
Marketing Communications: You can opt out of receiving promotional emails from us by following the unsubscribe instructions provided in those emails. Even if you opt out, we may still send you non-promotional communications, such as those about your account or our ongoing business relations.
Access, Correction, and Deletion: Depending on your jurisdiction, you may have the right to access, correct, update, or request deletion of your personal information. To exercise these rights, please contact us using the contact details provided below.
5. Data Security
We implement reasonable technical and organizational measures designed to protect your personal information from unauthorized access, use, alteration, or disclosure. However, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
6. Links to Other Websites
Our Site may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
7. Children's Privacy
Our Site is not intended for individuals under the age of [13 or 16, depending on your target audience and location's regulations]. We do not knowingly collect personally identifiable information from children under [13 or 16]. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from a child under [13 or 16] without verification of parental consent, we take steps to remove that information from our servers.
8. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes2 by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
9. Contact Us
If you have any questions about this Privacy Policy, please contact us:
By email: hello@alexthecmo.com
Effective Date: June 20, 2025